Jackie Chan has made some mistakes in his life - the Tuxedo anyone? - but his collaboration with Russian anti-virus vendor Kaspersky Lab is one of the strangest things that Sneak has ever seen.

If you wanted to educate people about the capabilities of your internet security tools would you employ a kung-fu movie star, stick him on a Segway and ask him to roll around punching virtual viruses? You would?! Well Sneak would not. However, you are not alone because apparently Russian tech firm Kaspersky Lab would also.

What's next? Steven Seagal doing a roundhouse kick to the face of phishing attacks? Jean Claude Van Damme leaping over a line of cars to punch a malicous web site in the grill? Ross Kemp (okay we admit that that is a bit of a reach) grasping a spoofed URL by the throat and smashing it repeatedly against a dustbin? Maybe - but we doubt it.

The ad - which features both Chan and company founder Eugene Kaspersky himself - will have kept some graphic designers and translators in business for a few hours on an otherwise quiet afternoon - but will it sell any security systems?

Don't ask Sneak - he's too busy trying to fix his keyboard by karate chopping the space bar.

29 Jul 2009