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Google Glass: The future of privacy and wearable technology

17 May 2013
Sergey Brin Google Glass

Google Glass opens up new questions for how developers build apps and how end users interact with evolving mobile technology.

Aside from a list of new apps that will be made for the device, Google failed to issue any major updates on Glass at this year's I/O keynote. The lack of guidance opens up the door for many to wonder just what the future of the device will be.

Much is still up in the air when it comes to the future of Google's augmented reality headwear, not least when it comes to the privacy challenges it will face.

The concept of wearable computing has been around for a long time. TV shows like Star Trek have constantly touted the idea of a wearable computer as a technology of the future.

But the implications of an always-on, wearable camera and computer brings up many issues in the present. According to Gartner research analyst Brian Blau, the actual use cases of a product such as Google Glass still are not completely known. He said the idea of Google Glass is still more interesting than its actual usability.

"Google has almost single handedly renewed the interest in wearable computing and raised the hype around it," Blau told V3.

"The question is, 'is there something real behind it?'. They say they are going to release a product this year but how expensive is it going to be? What are the killer apps that are going to be there? How useful is it?"

Forrester senior analyst Sarah Rotman Epps tends to agree with Blau's assessment. She told V3 that she worried Google Glass might not live up to consumer expectations in their current form.

"I've tried them and I liked them, but it doesn't do a lot of what consumers want them to do in terms of augmented reality," she said. Rather, Google Glass offers users the ability to see information in the upper corner of the Glasses in a bid to keep them more present within their surroundings.

Keeping users in the moment has been one of Google's big selling points for the device. The search giant says that the product allows users to stay present instead of always looking down at a smartphone and phasing out their surroundings.

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James Dohnert

James is a freelance writer and editor. In addition to ClickZ, his work has appeared in publications like V3, The Commonwealth Club,, and Shonen Jump magazine. He studied Journalism at Weber State University.

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