RightNow
Customer service software buy will help firm compete better with Salesforce
Firm promises smoother apps creation through the cloud
Software integrates mobile into other channels for seamless customer support, says firm
RightNow CX features social network monitoring
CRM firm pays $6m for social networking platform provider
New capabilities could reduce training costs
Agents can filter conversations to identify positive or negative reactions
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Sneak peek at the forthcoming glass-based machine
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