Marketing
Ad firm denies involvement in "like" posting scam
Platform will help businesses leverage near-field platforms
Platform aims to improve customer-facing applications
Latest version allows enterprises to better craft web content and marketing material
Customer promotions help increase user base, says firm
Company pushes new commercial tools
Company adds new tutorials and tips to enterprise portal
Social media optimisation tool can measure public awareness
Pre-tax losses of $15m are down on the same period last year
Businesses can buy 'friends' on the site for marketing purposes
French firm pays $530m for online marketing branch
System monitors content and identifies trends
Getting the message across needs a concerted effort, warns Forrester
Lorenz Bogaert outlines how firms can reap the benefits from targeted marketing
Mapping tool to be updated with interactive capabilities for business use
Online Marketing Suite integrates data from multiple sources to create actionable insight
Steve Horowitz leaves Google for Coupons Inc
Marketers question reliability and credibility of click-through stats
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Sneak peek at the forthcoming glass-based machine
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