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/v3-uk/review/2229245/apple-ipad-vs-microsoft-surface-rt-vs-google-nexus-10-head-to-head-review
04 Dec 2012, Alastair Stevenson , V3
Review
This has been a big year for tablets, with both Google and Microsoft looking to take a slice of Apple's pie releasing their first ever own-brand devices.
However, not resting on its laurels, Apple's come out swinging, releasing what we think is its best iPad to date.
Looking to answer the question of which tablet is best, we've pitted the new iPad, Google Nexus 10 and Microsoft Surface RT against one another, breaking down their key strengths and weaknesses.
Design and build
Answering which of the three tablets looks the nicest is pretty difficult and fairly subjective. The iPad, Nexus 10 and Surface are visually about as different as you can get, reflecting the varied design philosophies of their makers.
This means that the new iPad looks fairly similar to its predecessors, featuring the same metal back and slightly rounded edges. Microsoft's Surface by comparison has a much more industrial look, being entirely made of metal and featuring much harder edges.
Similarly, the Nexus 10 boasts a design that marks it as unmistakably Samsung built, featuring rounded corners and a slightly curved back that make it look similar to the Galaxy Note 10.1 tablet.
Despite their visual differences the three tablets all feature fairly similar dimensions, with the iPad measuring in at 241x186x9.4 mm, the Surface at 245x172x9.3mm and the Nexus 10 at 264x177x8.9mm.
It's only when you come to the three tablets' weight that you see a significant difference, with the Nexus being far lighter than the 662g iPad and 676g Surface. This is because the 603g Nexus is made of plastic not metal.
This means that even though the Nexus 10 is more comfortable in hand, it is the least durable of the three, feeling slightly less solidly built than the iPad and Surface RT.
Between the Surface and the iPad we found it more difficult to judge. The only factor we found to distinguish between the two, is that the iPad's chassis is slightly more scratch proof than the Surface.
We discovered this when carrying all three of the tablets home in a bag, with the black Surface managing to pick up a scratch along its rear side. With prolonged use we found this was systematic of a wider problem with the Surface's paint finish, which is fairly prone to chipping.
Winner: The Apple iPad
Next: Screen and software
Screen
Screen technology has become a key battleground in the device market. This started when Apple released its iPad with retina display earlier this year, claiming it was the clearest screen ever featured on a tablet or mobile device.
Since then every tablet manufacturer has looked to match or even beat the new iPad's 9.7in, 1536x2048 pixels, 264 ppi screen's performance. Keeping up this tradition, Google released the Nexus 10 touting its screen as the best currently used in a tablet.
Having put the screen to the test we have to concede there is some truth to Google's boast. As well as being very sharp, with icons, images and text appearing crystal clear even when zoomed in on, the Nexus 10's 10in 2,560x1,600 299ppi resolution display is brilliantly bright and vibrant.
Putting it head to head with the Apple iPad, testing the two by downloading high resolution images of a number of famous works of art, we found the Nexus 10's screen to be slightly better - though this was only after a prolonged period of staring intently at both screens and in general they are both close to identical when it comes to performance.
Below the two, the Surface easily sat in third place. This is because its 10.6in, 1366x768 pixels 148ppi touch screen, while more than usable, looks significantly duller and less crisp than the Nexus 10's and Apple iPad's displays.
Winner: The Nexus 10
Software
Like their designs, the Nexus 10, iPad and Surface all run using radically different operating systems. The Nexus 10 features Google's latest Android 4.2 Jelly Bean OS, while the iPad runs using iOS 6 and the Surface Microsoft's Windows RT.
As we've said in past head to heads, picking between the Nexus 7's Jelly Bean and iPad's iOS 6 operating systems is a challenge. This is because the answer to which is better largely depends on which ecosystem you're already embedded in.
The iPad's iOS 6 operating system is great for those with other Apple devices. The operating system originally arrived on the iPhone 5 and added new iCloud integration features that help users share data across all their Apple products.
For example, the Safari web browser pre-installed on all Apple products can be set up to automatically open web pages loaded on a Mac computer on any iPhone or iPad synchronised with the user's iCloud account.
While it sounds small, we found the feature was useful when attempting to conduct research on the move, allowing us to continue researching an article we'd began working on at home when commuting to the office.
Next: Software (continued)
However, for those not embedded within Apple's ecosystem Google's Android offers a host of unique and compelling features.
Google Now is a good example of this. Google Now is a dynamic push update feature that aims to offer users up to the minute useful information on their immediate area.
The service does this using dynamic "cards". The cards appear the moment you turn the Nexus 10 on, or can be accessed by pulling up from the Nexus 10's home button. The cards show everything from nearby restaurants to local public transport information.
Another good example, is Jelly Bean's newly added ability to run multiple user accounts off the tablet. The new feature lets you have similar account management powers to those seen on a regular Windows PC. The feature will be useful for business users, letting IT managers set up the tablet for use by multiple employees or create bespoke work and personal accounts.
This means that while Apple's iOS does have a compelling complete ecosystem offering, as a standalone OS in our mind it isn't as interesting as Android. For this reason picking between the two is fairly difficult.
However, lording above the two when it comes to business use is the Surface's Windows RT OS.
Windows RT is essentially a stripped down version of Microsoft's main Windows 8 platform designed for tablets, adding support for ARM-based processors. This means the OS is full of services and features aimed at business users.
Chief among these are the OS' Office and Outlook features. Windows RT devices come with Office 2013 pre-installed. This means that users can create and edit Word, Excel and Powerpoint documents on the move.
This fact is helped by the OS' SkyDrive integration. SkyDrive is Microsoft's answer to Google's Drive service, letting users back up and sync documents on the cloud. Using SkyDrive, Surface owners can sync documents between their central work station and tablet, and carry on working on them from the exact same point they left them when away from the office.
While Google Drive offers similar features, its Google Docs editing software isn't as good, featuring a significantly less thorough spell checker and having a tendency to muck up document formatting when importing them from Office.
Additionally, we, found it was far easier to integrate Windows RT's built-in Mail and Calendar apps with our corporate Exchange accounts. For these reasons we really do think the Surface's RT software is better for bring your own device work purposes.
However, it's worth noting for entertainment purposes the Surface isn't anywhere as good, featuring significantly less apps. This is because, by using ARM architecture, Windows RT isn't compatible with earlier Windows software.
Winner: The Microsoft Surface RT
Next: Performance and camera
Performance
When it comes to performance all three of the tablets are very good, with the Nexus, iPad and Surface all using top end components.
However, of the three the iPad is the most interesting, packing Apple's A6X dual-core processor with quad-core graphics. Apple's yet to reveal the processor's exact speed, though traditionally iPad components have clocked in at lower than competing Android devices.
Yet, this doesn't mean the iPad is necessarily slower than the Nexus 10 or Surface RT. In the past despite being on paper slower than competitors, the iPads have managed to offer equivalent or superior performance thanks to their iOS software.
Apple has always used a closed development process when creating its products. The advantage of this is that it lets Apple optimise its software and components to work together, thus meaning they can theoretically match the performance of on paper faster products.
This meant that running against the 1.7GHz Cortex A15-powered Nexus 10, we found Apple's iPad generally offered equivalent to slightly better performance.
The same was true when we tested the iPad against the 1.3GHz quad-core Nvidia Tegra 3 T30-powered Surface RT. Here again we found the iPad boasted slightly quicker performance, generally loading videos and launching apps a fraction of a second faster.
That said, this is all based on very basic speed testing. To date there isn't a benchmarking tool that reliably works on all three platforms, making it difficult to fully judge the three tablets' comparative performance.
Winner: The Apple iPad
Camera
When it comes to taking photos and shooting video the Microsoft Surface is the worst performer, featuring bare-bones 720p front and rear cameras. Both cameras are pretty dire at taking photos, with images coming out hazier and with poorer colour balance than on the iPad and Nexus.
The reality is that both the Surface RT's cameras aren't really good for anything but video calling.
Taken on the Microsoft Surface RT
The iPad and Nexus 10 however are slightly better, both featuring 5MP rear-facing cameras. Testing the two, neither tablet's cameras match the stellar performance seen on smartphones like the Lumia 920 or iPhone 5.
Taken on the Apple iPad
Images taken in normal lighting conditions generally come out fine on both devices, boasting decent enough colour balance levels and being reasonably crisp. However, in more difficult high or low light conditions both are close to useless, with photos coming out hazy and unevenly coloured.
Taken on the Nexus 10
This means that while, if desperate the iPad and Nexus 10 can be used as cameras, we wouldn't recommend it. Luckily the Nexus 10's 1.9MP and iPad's 1.2MP front-facing cameras are more than adequate for video calling purposes.
Winner: Tie between Google Nexus 10 and Apple iPad
Next: Connectivity, storage, battery and price
Connectivity
The Apple iPad is the only tablet to boast 3G or 4G connectivity options, with the Nexus 10 and Surface currently being Wi-Fi-only devices.
Outside of this all three feature bluetooth connectivity, though the Nexus 10 is the only tablet to boast NFC, packing Google's Android Beam service.
Winner: The Apple iPad
Storage
When it comes to storage, the iPad offers the most options coming in 16GB, 32GB and 64GB models. Below it the Surface comes in second being available in 32GB and 64GB options, while the Nexus ranks in last offering users 16GB and 32GB options.
However, despite only offering two storage options, Microsoft's Surface is the only tablet to feature a microSD card slot. This means the tablet is the only tablet that will let users expand the device past 64GB, making it the only valid choice for users looking to load the device full of large files such as video, music or digital artwork projects.
Winner: Microsoft Surface RT
Battery
The Google Nexus 10 and Microsoft Surface RT are both listed on paper as having nine hour battery lives with "multimedia use". Above them both Apple lists the iPad as having a 10-hour battery life.
Testing the three devices batteries by constantly looping videos with the screen set at automatic brightness, we found the Apple iPad lived up to its on paper dominance, outlasting the Nexus 10 and Surface.
Enacting our test three times we found the iPad lasted over 10 hours, even for continual video playback. The Nexus, which took second place, generally managed to make it to roughly the seven-hour mark before petering out. In third, the Microsoft Surface RT fared the worst with its battery dying at five and half hours on our first test, six on our second and roughly seven on our third.
Winner: The Apple iPad.
Price
Of the three tablets, the Nexus 10 is the cheapest, costing £319 for the 16GB model and £389 for the 32GB version.
The similarly specced Wi-Fi-only iPad and Surface models cost significantly more, with the 32GB versions of both costing £479 and £399 respectively.
Winner: The Google Nexus 10
Next: Overall winner
Overall
Despite very stiff competition from its new rivals, the Apple iPad retains its crown as top 10in tablet, boasting a compelling complete ecosystem offering, a decent - albeit not on a par with the Nexus 10's - screen, fast performance and excellent battery life.
However, we should point out that for those looking for a full-on laptop replacement, the Surface RT is currently the only valid option, featuring support for Microsoft's email and a full version of Office 2013. The only downside of this is that people wanting to use the Surface in this way will have to buy its Touch Cover keyboard add-on, which adds an extra £80 to the device's cost.
Similarly, the Nexus 10 features its own unique selling points, boasting a host of custom Android software services like Google Now and more affordable price tag.
Do you agree?
Winner: Nexus 10
Design: I knew you would give the iPad the win on this, despite that design is a relative thing and many of us hate the way the iPad and iPhone looks. I personally find the Nexus 10 to look the best as I like curves over hard edges.
Software: Why do you give it to the Surface when you admit that it's only the best for business use? I find it hard to believe that more people are using their tablet for business than personal use. I work in IT support and can assure you that I haven't seen one Surface come accross my desk to be configured with our exchange. I have had a few iPads, but they only wanted email on there. Tablets are still primarily used for personal use, and both iOS and Android are better for that. I would give the Nexus 10 the win on this catergory as well, as I find Android to be the best user experience when it comes to personal use.
Hardware: You find the A6 chip more interesting than the newest tech on the market? I find it far more impressive that the Nexus 10 has the Exynos 5 in it sporting A15 Cortex CPU and Mali t604 Quad Core GPU. Some benchmarks don't do it justice and others put it significantly ahead of the competition. I would at least give this one a tie between iPad and Nexus10 however with the 2GB of RAM, I believe the Nexus 10 is the winner here.
Your other categories I agree with. However, I wouldn't put the iPad above the Nexus 10 in your overall. Also, on another note, your demensions seem off on the first page of your article. The Surface RT is longer than the Nexus 10, yet in your demensions the Nexus 10 is listed to be the longest. Did those demensions come straight from the manufacturers?
Posted by Trent, 04 Dec 2012
connectivity, closed loop, camera
what I see is a better picture taken from the Nexus 10, and it also has a better front camera, so why/how does the ipad tie?
I have an Iphone 4s (work provided) while cool at first and a great camera, I find myself missing my android phone, I miss the customizing and the widgets, why apple doesnt allow this is beyond me... major fail for apple..
We all have smart phones with hotspots built in, 4g/3g connectivity just adds useless cost to the device.. Also can the ipad's gps work like a normal gps while not connected? Nexus can!! The Nexus can be synced to devices as well by your google account.. Dont see how the ipad is the "clear" winner here other than having a cult like following.. I guess to each their own,,
Posted by J McClure, 04 Dec 2012
queue the angry geeks
always cracks me up how the android fans come out of the woodwork to make sure everyone knows their favourite ad network's <product is DA BEST!
Posted by lollol, 04 Dec 2012
Comfortable Conclusion
It is interesting to note that I see many sticking to the time tested iPad and not giving other tablets a shot. From a technical stand-point the Nexus has the iPad beat on more counts than not. The only thing where it may lag behind is the number of apps. But how many, out of those 275000, Apple apps do people use? I think people need to stop being so short-sighted and give credit where it's due. I've bought a Nexus 10 refusing to be cornered by short-sighted comfortably conclusive reviews.
Posted by Keith, 05 Dec 2012
Overlooked business case for iPad
I use OS X and iOS in a company demanding MS Office use. I have found Pages, Numbers, and Keynote offer better presentations with MS compatible exports. The always included Apple Mail is compatible with MS Exchange and easier to use. There are low cost SD card adapters available for iOS devices with cool FileApp utilities for those wanting a filesystem. Unlike Windows RT using 16GB for the OS, iOS and Android use far less. From a security aspect, iOS wins IMHO.
Posted by Douglas Otis, 05 Dec 2012
Connectivity Only 3g / 4g?
What about USB and HDMI? Are those not connectivity items as well?
Posted by Doug, 06 Dec 2012
Office
I own a Surface. I think it's important to include that it comes with the full version of OneNote. It's the most useful thing on the tablet, and it's the reason I chose it over the others. As a student, I often write research where I use a great number of sources. For those types of situations, OneNote is just perfect.
Also, Microsoft gives you better methods to control your file system.
Posted by Jay, 10 Dec 2012
Pretty fair review but with predictable result.
I don't think it's really possible to pick an overall winner. It depends on what you want the tablet for. And obvoiusly there will be as many opinions as there are people...
Apple is the de facto standard that any tablet will be judged against. It is well established and undeniably the market leader. It's the ....safe.... choice. However it's operating system is now looking dated compared to the new kids on the block.
Both the Nexus 10 and iPad have exceptional screens and either one would be ideal for entertainment. Music , movies, games etc. They aren't so well integrated and usable for business. It can be done but it's a bit clunky
For work I think the surface wins hands down. Purely because it comes with Office, is easy to type on has expandable memory, via a microSD card and the killer feature is full USB. Business users can live without most of the other apps, at least for now.
The real game changer will be the surface Pro. However Microsoft's big mistake is not having demo units in retail stores everywhere.
Who is going to be happy splashing out the cost of two reasonable laptops on something they haven't seen or tried in the flesh?
Posted by Mark D, 11 Dec 2012
Pretty fair review but with predictable result.
I don't think it's really possible to pick an overall winner. It depends on what you want the tablet for. And obvoiusly there will be as many opinions as there are people...
Apple is the de facto standard that any tablet will be judged against. It is well established and undeniably the market leader. It's the ....safe.... choice. However it's operating system is now looking dated compared to the new kids on the block.
Both the Nexus 10 and iPad have exceptional screens and either one would be ideal for entertainment. Music , movies, games etc. They aren't so well integrated and usable for business. It can be done but it's a bit clunky
For work I think the surface wins hands down. Purely because it comes with Office, is easy to type on has expandable memory, via a microSD card and the killer feature is full USB. Business users can live without most of the other apps, at least for now.
The real game changer will be the surface Pro. However Microsoft's big mistake is not having demo units in retail stores everywhere.
Who is going to be happy splashing out the cost of two reasonable laptops on something they haven't seen or tried in the flesh?
Posted by Mark D, 11 Dec 2012
No USB Port
If the iPad is so all-round great, try plugging in a USB memory stick (flash drive), copying all the files onto the iPad, then viewing them. Not only is that not possible (Apple don't seem to want to equip their tablets with one of the most universally-known technological standards), so you have to buy their Camera Connection Kit (for yet more money), but if you do buy the CCK and use it, the iPad only detects photos and video, making the transfer of other files a major task. So, like all Apple products, the iPad is great-looking, and great for doing a whole load of stuff on. Until you want to do the things that Apple don't want you to do, or don't think their device should be used for. And then their products are worse than useless.
Posted by John, 14 Dec 2012
Bluetooth connectivity
While the iPad does have a Bluetooth radio, it could hardly qualify as having Bluetooth connectivity. Apple deliberately cripples their Bluetooth stack to limit your connectivity. You can connect to speakers, and that's about it. You can't exchange files with your cell phone, you can't connect to a Bluetooth GPS. This is mainly because Apple doesn't want you to for their own obscure business reasons. Give me an open, extensible ecosystem. I bought one of the first iPads, and it has been a love/hate relationship ever since. What it does, it does well. What it doesnt do, tough luck. In contrast, I absolutely love my Android phone. Sometimes it is less polished, but give it a week or two and there is a solution out there for almoost anything you want to do. I expect the same will be true of a Microsoft solution.
Apple is like that really talented guy at work who is so arrogant. He does good work so you keep him around, but you would jump at the chance to get rid of him if someone else would just step up to provide the same quality. I hope that, with Steve Jobs gone, Apple manages to maintain its culture of quality but can shed the "I know what you want better than you do" arrogance.
Posted by RobG, 21 Dec 2012
Flawed comparative methodology...
Although I tend to agree with most of the facts and findings of your analysis. Your methodology lacked the crucial “fair line price factor” needed to compare the devices fairly.
For example, how fair would it be for anyone to compare a Toyota Corolla to an expensive BMW without including the above mentioned, “fair line price factor”?
To enable a fair and just comparison of the two vehicles, one would first have to calculate the “fair line price factor”. For example, it could be that the BMW retails for 60% more than the Corolla. Therefore to compare both automobiles “fairly” on whatever characteristic, (performance, handling, durability, craftmanship, etc, etc...). The BMW would have to score 60% better than the Corolla just to score even.
In your comparison, you mentioned the price difference between the tablets, but did not apply this unfair price advantage in compararing the units.
The Apple tablet is 23% more expensive than the Nexus and 20% more costly than the Surface.
For the Apple to score equal to the Nexus or Surface on any and all elements of comparison, it should score 23% and 20% better than the respective units.
Using a “FAIR” methodology, would cleary conclude that the Nexus and Surface would easily outscore Apple...
Compare a Toyota Corolla to any other vehicle priced 23% higher than it, and it is very unlikely that the Corolla would prove competitive.
However, on a fully adjusted “fair line price factor” value, the Toyota Corolla could arguably outscore most (if not all?) of the very expensive automobiles...
Question: Is the Apple tablet 22% & 20% better than the other two? That is what it would need to be just to score even with them! Yet, you concluded that it was the best of the three?
Like I said, flawed comparative methodology.
Posted by Chris, 21 Dec 2012
interesting
If i was handed a wad of cash and told i could buy either of the 3 and the rest of the money is mine, i'd take the nexus tbh.
okay, I'm not a fan of the back pannel on the nexus 10 (i prefer it to be metal or like the nexus 7's). I like the little bits and peices Google added in the current release of Android. i use my Nexus 7 all the time and it practically saved my sanity when i was working away for a week and the laptop died on day 1...
the surface RT has a good look about it as well. i like the simple look it carries. but i'd rather have the full Win8 so i could run my X86 programs. but then again, i'm currently not a huge fan of Win8, though i bet if i used it i'd get over it.
The iPad is a solid device, it's the trend setter but in the feature list, it's falling behind. i dislike the eco system, never got on with iTunes and the like. i can see why people like it but it's not for me. plus i dislike Apple as a company which makes me a bit bias
Posted by Ali, 16 Jan 2013