Video sales will lag behind music sales, analyst cautions
Analyst paints dim picture for mobile video
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28 Aug 2006, Tom Sanders in California , V3
Consumers are unlikely to warm to 'long-form' mobile video content before 2008, analyst firm In-Stat predicts in a new study.
Long-form video is described as content that is 30 minutes or longer. Consumers can purchase such content on Universal Media Discs for Sony's PlayStation Portable.
Apple also is selling television shows through its iTunes media store that can be played on an iPod.
Sales of UMD movies have been sluggish ever since the format was launched.
Apple sold one million videos in the first 20 days after launching its video store, which includes music video clips and short movies. The company has not provided any data on its videos sales since that time.
In-Stat typified current content offerings as "an experimental phase" that will last for another two years.
Market demand will be higher in 2008 because there will be 50 million portable media players in use by that time, according to the analyst.
These could be mobile phones with a video capability, or dedicated media player devices like the iPod.
© Incisive Media Investments Limited 2010, Published by Incisive Financial Publishing Limited, Haymarket House, 28-29 Haymarket, London SW1Y 4RX, are companies registered in England and Wales with company registration numbers 04252091 & 04252093
Do you agree?
Wrong
Apple has indicated in their latest press releases announcing new content that they've sold over 35 million videos.
Gotta do a bit more research before publishing...
Posted by mark, 29 Aug 2006
UMD Not Valid Comparison
The so called analyst seems confused by the marketplace - a UMD is a mini DVD which is a digital file but it's a digital file on a disc.
The files sold on itunes are digital files that are easily transported and DOWNLOADED - that is the key difference.
That would be like equating a white cargo van and a convertible even though both run on gas.
A mini DVD (UMD) offers no real convenience - you had to carry around a bunch of discs.
Itunes advantage is you plug in, you can buy and sync all at once.
To compare the two is not valid. The day a true stoire is announced with a larger screen like 6", it will be a blockbuster week & month ... though there is the issue of how fast can you get a movie file and if it's at a price people will be interested in with the restrictions.
That's pretty much the holdup. It's not a matter of consumer dis-interest, i's a matter of it being too complacted now - you have at least 5 choices - but EVERYONE is waiting on Apple.
Posted by jbelkin, 29 Aug 2006