40m US consumers want mobile email
/v3-uk/news/1972615/40m-us-consumers-mobile-email
15 Aug 2005, Robert Jaques , V3
There are more than 40m US consumers, aged 18 or older, who would like email access on their mobile phones, a newly published survey has claimed.
"However, the key to success will be to listen to what consumers are saying and not just retro-fit enterprise-focused services. Consumer market segments, such as 18-24 year olds or mobile phone users over 35 who have high income but are not tech savvy, have different needs than business executive users."
According to the report, conducted by Ipsos Public Affairs on behalf of messaging software and services firm Critical Path, more than three quarters (82 per cent) of respondents want to be able to choose which emails reach them on their mobile phone, citing emails from their spouse or partner as most important.
The results show that consumers are extremely cost-conscious, with 71 per cent of respondents ranking 'low cost' as a very important feature of a mobile email service, followed by 'ease-of-use' at 63 per cent, and 'no need to upgrade devices' at 53 per cent. Additionally, 96 per cent of consumers are not willing to buy an expensive mobile phone just to get mobile email.
Less than half (49 per cent) of respondents indicated that they were aware of whether or not their existing mobile phone had email capabilities. In addition, just under a third of 18-34 year olds polled said that email on their mobile phones would make their lives easier, compared to just12 per cent of respondents over 55.
Mike Serbinis, chief technology officer of Critical Path, said: "There is a big opportunity for wireless carriers to drive data revenue with the consumer mobile email market, which is largely untapped.
© Incisive Media Investments Limited 2010, Published by Incisive Financial Publishing Limited, Haymarket House, 28-29 Haymarket, London SW1Y 4RX, are companies registered in England and Wales with company registration numbers 04252091 & 04252093
Do you agree?
The Best Mobile Email solution
Movamail.com enables most mobile phones with MIDP 1.0 & 2.0 to access standard email accounts such as POP, IMAP and Webmail. It's user interface offers control of all your email messages. http://movamail.com
Posted by Ian, 16 Aug 2005
We've got Mobile Email covered on all these grounds
Finally... a study that re-enforces all that our Mobile Email solution offers.
Compared to $50-60 per user per month costs - we offer Mobile Email at a mere $4 per user per month. Plus next-gen features like multiple mailboxes, read attachments, filtered alerts, works on most phones ? with nothing to install. One solution that supports POP, IMAP, Hotmail, Yahoo, Gmail and other ISP mailboxes.
Visit www.net4nuts.com or email bizdev (at) net4nuts.com for more info.
Posted by Chirag Patel, 16 Aug 2005
Bang on!!!
The survey results underscore the fact that the Consumer market wants access to email that is cheap, works well and doesn't require any investment of time or money. The only solution that can meet ALL the criteria the Consumer is looking for is a solution like "Voice on the GO!" Check it out at www.cablesedge.com
Posted by Paul, 16 Aug 2005
tried movamail
ok tried movamail.com actually ran into it on getjar.com.
I was supprised at the fucntionality of it. its not push email but it's good. For conveince you can access it at
http//www.movamail.com/wml from your wap phone or wap.getjar.com
Posted by David Rain, 10 Nov 2005