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On the IPTV show floor, companies from every segment of the industry highlighted their latest developments and advances.
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Many of the Broadband Forum's 200-plus members are actively working on creating open standards for IPTV.
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Well-known consumer brands are in the process of developing IPTV products, for the front and back end infrastructure.
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OEM manufacturers such as Pace work with service providers to create set-top boxes and other products to deliver the wide range of features customers are increasingly demanding.
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Even brands like Pirelli are getting into the market with their own set-top boxes.
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On display were some cutting edge technologies such as 3D television.
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Those companies that operate behind the scenes, such as board manufacturers, were also in attendance.
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Network testing and evaluation is extremely important for high bandwidth and quality-of-service applications like IPTV.
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The big networking firms like NEC and Alcatel-Lucent as well as Huawei and Cisco were all at the show.
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With IPTV ditching traditional revenue streams there are those who want to show providers how to make money from IPTV with targeted advertising.
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The IPTV World Forum took place in London last week, with companies from every segment of the industry showing off their solutions.
With broadband becoming faster and cheaper, many users are turning to IPTV to watch a wider range of shows, when and where they want. This uptake has brought a number of challenges and opportunities, which we take a look at in pictures.
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