For years now, Sneak has spent his spare time coming up with the perfect viral video, and remains pretty confident that once the RSPA banning order is rescinded, the world will watch in awe at the jaw-dropping site of chinchilla juggling.
It's with some trepidation then, that Sneak discovered just how many YouTube hits he's gonna need to claim the viral video crown.
It seems that while Sneak has be struggling with the animal rights laws, some cheeky Korean chappy has managed to get 825 million viewers to watch his odd horse-riding-dance on the ubiquitous pop song Gangnam Style.
Apparently, pop sensation Psy has now surpassed the record for most views of a YouTube upload previously set by Justin Bieber. If that wasn't enough to annoy the pint-sized pop star, the first person to alert Twitter users in the US to Psy's crazy dance moves was none other than Bieber's own manager.
Sneak has to confess to a certain degree of ignorance when it comes to Master Bieber's oeuvre, but reckons to be on pretty safe ground in suggesting that the young man let himself down by not having more animal references in his video.
Animals, as we all know, are what the viral video craze is built on.
Google owns the search market. This is well known and is why the firm releasing information on the most searched for terms is an annual event that provides the best snap-shot into what occupied the world's attention in a given year.
As it turns out it is mainly celebrities, which is not surprising really. Yet Sneak was surprised to discover that in Blighty, the fifth most searched for term on Google was 'Google'.
Aside from the dangers of destroying the internet by Googling Google, is it not a bit odd that so many people are searching for the very thing they are already using?
Sure, there must be some legitimate reasons to Google the firm itself, but Sneak suspects there's something amiss here.
What could well be happening is not-too-smart internet users are searching for Google from the corner search boxes provided on browsers such as Firefox, not realising that it is Google.
What is worse, though, is that the world's most popular sites are the most popular searches too, including Facebook in number one, YouTube in two, the BBC in six and Amazon in seven, which is odd if you think about.
All of these sites have some of the most recognisable URLs on the planet and it is highly likely that most people will have the address stored in their URL search bar on their browsers and so could just go there direct with a few keystrokes.
Or, better yet, use the handy bookmarks tool bar function (best served in Firefox) to create a nifty list of your favourite sites so you don't have to clog up what would be an otherwise interesting list with searches that make the UK look like a nation of morons.
In another example of the dangers posed by the online world, the YouTube channel of kids TV show Sesame Street was hacked at the weekend and videos of muppets replaced by hardcore porn.
Sneak is not sure whether the porn videos in question had a Sesame Street theme, although they do add a rather sinister edge to the show's theme tune and its immortal lyrics: "Come and play, everything's A OK. Friendly neighbours there that's where we meet...Can you tell me how to get, how to get to Sesame Street."
The videos were available to view for some 20 minutes or so before YouTube suspended the channel for violating its guidelines.
Although credit must go to the YouTube team for acting so quickly, this represents another cautionary tale for content owners to make sure their password security is water-tight.
The destroyers of childhood innocence, or hackers, left a message on the Sesame Street YouTube channel profile arguing, "Who doesn't love porn kids?".
They urged this invisible army of porn hungry six-year-olds not to "let Sesame Street get this account back", arguing that they would "make all the America happy!".
Well, either happy or very, very disappointed.
As for the hackers, where next? Maybe they could expand their horizons to other kids TV channels. He-Man was half way there anyway, while Noggin the Nog could do with a re-working for the 21st century, Sneak thinks. What do you think kids?