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Microsoft's "Scroogled" campaign is missing the holiday spirit

21 Nov 2013

Google and Microsoft need to talk. They can't seem to decide whether they get along or if one of them should be sleeping on the sofa.

One day they're united in slamming the US government's refusal to let anyone know anything about various data requests; immediately after, Microsoft is running the world's least subtle and most simplistic smear campaign, warning its users not to get "Scroogled".

It's gone a step further. Microsoft is offering slanderous Scroogled merchandise at low, low prices – $7.99 (£4.95) for a "Keep calm while we steal your data" mug is, well, a steal.

Keep calm while we steal your data mug

And a very cool-looking "cloud word" t-shirt – containing terms such as "gulled", "humbugged", "buffaloed", "wire-tapped", "extorted", "sold out", "chicaned", and "fleeced" as synonyms for being "Scroogled" – can be yours for just $11.99 (£7.45).

Christmas is just around the corner, although if you're so passionately against search engines that you'd buy a t-shirt about it, you probably won't have any friends to give it to. Sneak must be alone in thinking this, though, because the aforementioned mug is out of stock.

Sneak instead suggests his own line of t-shirts, uniting the tech firms against the real enemy, the NSA: 

An ironic t-shirt funnier than Microsoft's Scroogled

Gates, Zuckerberg and Ellison are still very rich

05 Nov 2013

Bag of money

Sneak has spent much of the past year or so worrying about the impact the botched Facebook IPO might have had on Mark Zuckerberg’s personal wealth and welfare. So he was thrilled to get confirmation in the latest rich list that the social network chief's wealth has doubled to $24.5bn since last year.

Bloomberg has been showing off its latest billionaires index, which features 12 other technology chiefs in the top 100 alongside Zuckerberg.

Top of the pops is Bill Gates, in at number one with a net worth of $72.9bn. Sneak wonders why with that money, he hasn't already cured most of the world’s diseases, not just malaria?

Next up is Iron Man wannabe and Americas Cup victor Larry Ellison, who’s managed to rack up $41bn from his Oracle business.

Amazon’s Jeff Bezos, and Google’s Larry Page and Sergey Brin are in at 17, 23 and 24 with $28.9bn, $25.5bn and $25.1bn respectively. Sneak thinks Brin must have a similar weakness for Candy Crush and all its tempting in-app purchases.

After Zuckerberg at number 25 in the list, who also takes the prize as youngest billionaire, two Microsofters make an appearance. Steve Ballmer can definitely look forward to a happy retirement on his $16.4bn nest egg, while Paul Allen is sitting pretty on $15.3bn.

Michael Dell makes it in at 59, with $15bn in his pocket – though that could go down significantly if he doesn’t do a good enough job managing Dell as a private company. Sneak would like to heartily congratulate all of the above, and indeed everyone who has made it onto the list this year. He's off to join the revolution now.

Urine trouble: Cat wee smell hell for Dell

30 Oct 2013

Sneak was unhappy to discover that, after buying a Dell Latitude 6430u laptop, that something's rather amiss.

Simply, it smells like cat wee. Sneak understands that the laptop is designed to be fairly whizzy at over a grand in price, but this is ridiculous. Sneak is not alone, many 6430u customers are now complaining of a pungent stench emanating from the bowels of their ultrabooks. Perhaps that should be 6430 pee-ew.


Are these felines the guilty party?

Upon further investigative reading, it turns out consumers were peed off long ago, with forum posts dating back to June warning Dell of its Catitude problem. "New 6430u smells awful," says one. "So a few weeks ago I got a new Latitude 6430u for work. The machine is great, but it smells as if it was assembled near a tomcats litter box. It is truly awful! It seems to be coming from the keyboard. Anybody got any advice on removing the smell?"

A stream of comments have followed since, with Dell finally admitting the problem was due to a manufacturing process which has since been flushed away. Sneak is happy to add that Dell confirmed that the smell was not a health risk - unless breathing in the smell of urine upsets you.

Sneak's wireless mouse won't go near the device. Dell needs to find a fix for this problem a number one priority before it risks more leaks.


UK storm causes Tech City balls up

28 Oct 2013

Sneak has lost his beach ball. It's pretty big, pretty colourful. It was last seen sitting atop a building in the heart of Tech City, just above the Old Street/Silicon Roundabout. If you've seen it it would be great if you could let him know of its whereabouts.

Sneak had left it there just for the weekend and thought it had been tied down pretty securely. Apparently not - the wind would seem to have taken it for a ride, and Sneak is concerned not only about the potential of causing traffic chaos, but also the fact that it's pretty expensive.

It's ball-shaped, about 10 metres tall/wide and brightly-coloured. It represents the vibrancy of the tech community in East London. Sneak presumes it is spreading its colourful joy to all of the bright, young and fresh startups throughout Shoreditch. This makes Sneak happy, but nonetheless the ball is really expensive. So if you have it, please return it. 

Sneak would be very let down if he couldn't find it.

Update: Sneak had nothing to do with this.

Sarky and anonymous White House Twitter user fired

25 Oct 2013

Image of a horrible online troll at a computer

The great thing about the internet is you can act anonymously without any fear of being found out, meaning you can moan and whine about your colleagues online all day long without...oh hang on, what's this?

Oh dear, it seems a senior White House official who was engaging in some undercover insulting of his colleagues and public figures has been found out and fired. This is of cause for concern.

It seems that an official by the name of Jofi Joseph, 40, was fired from his job on the National Security Council nuclear non-proliferation team. Using the Twitter handle @NatSecWonk he was said to make all manner of nasty comments.

These included insulting the attractiveness of wives of politicians and the political achievements, or lack of, of many major bigwigs in Washington, such as Hilary Clinton.

"So when will someone do us the favor of getting rid of Sarah Palin and the rest of her white trash family?" he wrote last October, the BBC reported. "What utter useless garbage."

There's a lesson here for Sneak, but he's not sure what it is. One thing he did take on board though was the fact Joseph reportedly apologised for his "inappropriate and mean-spirited comments".

Sneak certainly doesn't condone this - stick to your guns man and go out in a tirade of insults, one-liners and score-settlings. Oh dear, some people in suits have just turned up and they don't look pleased. Right, before they haul Sneak away, Ballmer you're first...

IT Crowd turns it off and on, then off again one last time

27 Sep 2013


Tonight is the last episode of one of Sneak's favourite TV sitcoms - The IT Crowd. It may not be technically accurate to any degree - and has done even less for gender stereotypes than LinkedIn's adverts for female coders - but it is undeniably hilarious.

Sneak isn't really sure if the show has ever been about IT. The closest we ever got to a true IT-based joke was the classic "Have you tried turning it off and on again?" But it is more than that. IT is just a backdrop, a mere setting for a tale of two men whose lack of social skills is a hilarious burden on their lives and their boss who has no clue how a computer worked or even what ‘IT' stands for.

They use technology to try and make things better - the clip below shows a very handy Siri-like personal assistant, well before Apple took it to the mainstream, advising Moss (Richard Ayode) how to discuss football with the postman - "Did you see that ludicrous display last night?"

Another classic - which certainly opened (and then immediately closed) most viewers' eyes - is Roy (Chris O'Dowd) attempting to make IT sexy again (again?) with a raunchy photoshoot of the office's nerdiest dwellers.

At its best, the show is eye-wateringly funny, and that is how Sneak shall remember it, assuming that tonight's final, one-hour special wraps things up nicely. From the trailer below, things look promising.


iPhone users in hot (and cold) water after iOS 7 "waterproof" prank

24 Sep 2013

Sneak had to smirk today after reading the news that a whole load of iPhone owners had been duped into believing that Apple's iOS 7 mobile operating system made their phones waterproof.

The ad, posted in a very convincing Apple style said: "Update to iOS 7 and become waterproof.

"In an emergency, a smart switch will shut off the phone's power supply and corresponding components to prevent any damage to your iPhone's delicate circuitry."

Having seen it go viral on Facebook, most readers would have shrugged it off, but some Apple fans with grape-sized brains decided to put the claims to the test. You can guess what happened next. "OK whoever said iOS 7 was waterproof go **** yourself", said one particularly unimpressed lad. Another foolhardy gentleman went one step further: "wtf #ios7 isnt waterproof!! now my phones at the bottom of the river."

iOS7 ad claiming the iPhone to be water proof landed some users in trouble

Sneak does have some sympathy for these poor souls, having dropped his own smartphones into various watery places including the toilet, the bath, the sink and Apple's own factories (what with all the leaks). Sneak has heard of going in depth with a new device, but this is ridiculous. 

BBC anchorman stays classy during iPad and paper mix up

19 Sep 2013


A BBC newsreader has won Sneak's affections by grasping a ream of copier paper and truly making it look like he believed it was an Apple iPad.

iPads are the modern day newsreader's prop. A comfort blanket of technological proportions. They can include scripts, photos and games of Angry Birds – any of which may prove useful to a newsreading anchorman.

Simon McCoy of the BBC proved yesterday that it is possible to hold a ream of paper with the same gravitas that you would a tablet computer during a segment about binge drinking – an article that had caught Sneak's bleary attention.

You can see it below. He is carrying an item the size of a swimming float and, Sneak has assumed, is presumably wondering what all the fuss is about tablet computers.

Fortunately a spokeswoman for BBC News said it was just a mistake and added that McCoy simply "went with" his error.

"This morning as Simon McCoy was preparing to introduce this story, instead of picking up his tablet to hold as he went to air, he mistakenly picked up a ream of paper that was sitting next to it," she said. "In the rush of live news, he didn't have an opportunity to swap the items, so simply went with it."

Sneak has access to both a ream of paper and an iPad. He estimates that the iPad is smaller than a ream of paper and weighs a lot less. He hasn't done the precise calculations, but does wonder whether the mere talk of binge drinkers is intoxicating enough to cause confusion.

In the meantime Sneak has some words of advice that he has heard many times before. That is, if in doubt, get an eye test.

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