The fine folks in Finland put their long hours of summer sun to good use last weekend with the eight annual Mobile Phone Throwing Championships.

The sport is still lacking from proper international competition, resulting in yet another victory for the Fins themselves. This year Tommi Huotari flinged his Nokia (or so we assume) over a distance of 89.62 metres (98.04 yards).

Athletes can choose from a variety of cellphone models, allowing them to pick the optimal shape and weight for the best flinging experience.

28 Aug 2007

Those lacking a proper throwing technique can still resort to the Freestyle completion, where style prevails over distance. We all know that you shouldn't debate style. That's why the competition was won by a toddler dressed up in a cow suite as well as a dude who is capable of "walking by his hands" – which must be an entirely new walking technique that has yet to reach Silicon Valley.

Don't be fooled by the seeming absurdness of the this exercise. To the 30,400 residents of host city Savolinna this event is only second to the annual opera festival in its economic importance. At least, that is judging by the €100 fee for photos of the phone jugglers – and which is why we can't present you with any images of this event.

They even have an old fortress! This place just keeps getting better and better